Zillow Becomes a Real Estate Brand, Launches RealEstate.com

In a bold move—and likely a surprise to the 89,000-plus real estate professionals presently paying for its services—Zillow Group announced today its intent to launch a new consumer real estate search portal, RealEstate.com. The portal is “designed for millennial homebuyers,” according to a release about the launch, and will source listings directly from brokerages, franchises […]

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